Office Visiting Hour APP and Smart Cities

If an office visiting hour app is developed for entrepreneurs, then it may save time, money, petrol/gas/diesel expenditure etc of an entrepreneur while visiting buyers in their "office visiting hours".

The entrepreneur may keep salesman or may himself/herself meet people to market his/her products.

This office visiting hour app should be such that it may fix up an appointment with the officers/buyers etc to make possible face to face talk with them and others. This APP may utilize the same procedure as what the entrepreneur will do after reaching a particular office to meet the buyer in their office visiting hours. The entrepreneur after reaching the office, gives his/her details in the visitors register like name of the officer to meet, address, phone number and his/her signature and the IN time and OUT time. With this APP, there could be same procedure. There would be only internet connection cost to be born by the entrepreneur so instead of going to meet people/buyers in their offices, the app could be the meeting or visiting hour place. As in the most of the offices there is a fixed visiting hours, this app may utilize the same visiting hours as per the office rules. The APP could have a database of many offices. The same appointment could be fixed by the entrepreneur may be through a phone feature or other feature connections in the app. There could be an APP assistant to fix the appointment and the time could be conveyed to the officer/buyer in request. After fixing the appointment, the entrepreneur can on that day be able to talk to the officer face to face using the video and share his/her details/ copies with the officer/buyer through a sharing button. A sharing button should be included so that the entrepreneur can share the documents with the officer/buyer and wait for the officer's/buyer's response as it just happens in a physical meeting (with the entrepreneur after forwarding the documents is waiting for their response). Also a buzzer can be added in the APP to call the app attendant to look for other documents as required at the time of meeting so that feature may also be added so that the officer/buyer can ask for those papers at the time of meeting or call others to be present with him in that meeting. It may also happen that the officer/buyer may ask the visitor to meet another officer. The APP assistant may then guide the visitor to that officer. This feature may also be added. After the meeting ends, the end could be made or the discussion could be closed in the APP just like as if the entrepreneur physically walks out of the officer's office room. Sometimes, it also happens that a few things the visitor may have missed out in telling to the officer and may immediately return to the office if the visitor has not left the premise totally so there can also be a "Return Button" to press and wait to enter the officer's room again in the APP. The "Return Button" could remain active for few minutes only. If the entrepreneur has to go to another state to sell his/her products and has to meet people in their visiting hours now he could save on his/her expenses on air/train travel and time. If this marketing tool be developed, it may help all not only entrepreneurs but all for example others who need to settle down their electricity supply/bill discrepancies or phone discrepancies etc so that instead of going to the office physically they can visit the office through this Office Visiting Hour APP. It would bring the world closer for the entrepreneurs just like in e-commerce we have a variety of items from worldwide to see and buy that is how with this app in terms of meeting people in their visiting hours there would be many buyers to see and to talk, there would be savings on many of the aspects of a business and it would be possible to meet many buyers in less time.

This Office Visiting Hour APP will not only benefit entrepreneurs in marketing but also help   others in dealing with their other requirements that uses Visiting Hours in a office. This Office Visiting Hour APP will make "Digital World"/ "Smart Cities". Please share your views on #officevisitinghourAPP #smartcities #digitalworld.

Franchise

Can Franchise help in protecting a business? Will there be less chance of other businesses copying a business if the business has Franchise marketing?

In Franchise, the company giving franchise has the know-how and branding of the company.

According to a professional in Franchise, any company can take a franchise from a company with dedicated agreements and the company stores are run by their own people and own staff.  Franchise can protect a business to some extent.

According to another professional in marketing, Franchise has to follow guidelines on service timing, price, ambiance of the store, store hiring process as per the agreement. Shop In Shop (SIS) is better for small businesses than Franchise. In Shop In Shop marketing, a company takes certain area on rent inside the store/showroom and sells his/her own company products. There is Above the Line  (ATL)  marketing and Below The Line (BTL) marketing. BTL marketing is done through, leafletting, auto, and small campaigns in society . For example, small businesses can go to a society associations and conduct drawing competition. There will be company standee and through the company standee the small business can advertise their company. Although the painting competition was organised for like 200 kids but actual target for the business company was the kids parents. Above the line marketing is through TV, Radio and Newspapers.

Franchise marketing can help in protecting the business/company giving franchise (to other companies/businesses). #FRANCHISE #BusinessProtection businesses/companies can give their views on this through the Comment box.

Decoration of a showroom

According to a professional from corporate retailing outlet, for entrepreneurs/businesses to showcase their showrooms in front of their customers to bring more market, it should be based on these principles of decoration:

Outside decoration: For outside decoration signage should be used.

Ambiance of the showroom: Ambiance means how do you give a shopping experience to customers? Ambiance of the showroom is as per the season. The showroom is decorated generally as per the seasons like spring, summer etc so that buyers can get attracted. In summer generally the focus is on linen shirts, dresses which should be showcased in the primary window so that the customers can visualize it and come inside the store. Apparels should be highlighted so that it feels it is summer.

Visual Merchandising: Visual Merchandising is how you showcase your product so that buyers get attracted to the product. For example in the month of July all the products can have visual merchandising. The showroom can be decorated like giving 20% discount so that maximum stock is sold out and new stocks can come in. It could be done by the visual merchandising team also. They may come and decorate accordingly.Visual merchandising team changes the store display.

In a showroom marketing how do you keep your product that is the presentation of the product is very important: 

• Window decoration:  It can be with venyl paste decoration (images of models with products) or with different mannequins. The mannequins-his/her clothes that they are wearing must be available in the showroom.
• Fixtures: One example of fixtures is wooden table or wooden shelves. Merchandise are displayed on particular fixtures according to the colour, theme etc. For example for ladies there are different hangers and for infant there are infant hangers.
• Showroom tiles: Two types of tiles are mainly used for flooring. 1. Black tiles 2. White marble tiles.
• Venyl Paste: There is the use of venyl paste (containing model and product image or just products image) decoration.
• Lights: There should be proper lights in the showroom.
• Air Condition: The showroom should have air condition from inside.
• Glass mirrors: There should be glass mirrors inside the showroom.
• Signage: Signage matters very much. Price is highlighted. Sizes are communicated through signage. Signages are made up of thick papers, can be colourful. It depends on the company standard/policy.
• The look and feel of the showroom is important for customers to stay inside the store. For example, if somebody is coming   inside the store and if AC is not working, then the customer will not stay in the showroom as the outside and inside is same for him/her. If music speakers are there in the showroom if it is too loud the customers may not like it.
• Different vendors are there for different designs and display. There can be a different vendor for showroom mirrors, a different vendor for showroom tiles etc. One can hire a interior decorator also.

#showroom is for businesses and entrepreneurs.

Viirtual reality event app to conduct trade shows/expo

Virtual reality like marketing app for Business will  remove the marketing problems and advertising problems of any business to an extent. Business owners keep conducting events by putting up in an expo to display their products, to collect buyers and to broadcast about their companies which is also expensive and many a times lot of entrepreneurs are not able to participate.

virtual reality business
So why not have a virtual reality like digital app that will capture the entrepreneur's Cubicle as per its physical display in reality as they will be in any trade show or in an expo or in any other business events. There can be in the app as many as 20-30 cubicles slides/photos or more at a time where the companies can display their products, a feature of a video like to explain about their products by the real owner/representatives as there will be clicks or something like that in this virtual reality app in place of footfalls and as the individuals/participants move from one cubicle to another cubicle in a physical set up cubicles to interact and to gain more information there can be a feature for real chatting like thing in the app that can have the real owner/representative at that time to satisfy the queries about the company and the products there and then as each individual/participant/buyer moves in this Expo through clicks like applications. In place of actually physically distributing brochures, pamphlets and visiting cards that happens in an actual expo there could be downloading like thing of brochures and visiting cards to develop contacts. There can also be face to face contacts there and then if possible. There could be this event for a day or 3 days or for a specific period of time with the owner or representatives present all the time. After one expo there can be another expo for other businesses organized on this app, giving opportunity to all business as in real time events. The entire setting is of real time. This digital app - the virtual reality app can be made for organizations with free of cost entry to make it possible for as many as organizations to participate. The announcements of the events can be made through traditionalmedia and social media and the registration can take place through the use of social media also.The businesses are not taking any physical cubicle but a cubicle made ready to just use as per the requirements of the businesses.

#virtualreality This virtual reality app to conduct trade shows/expo may benefit micro and small businesses in marketing their businesses. Entrepreneurs can give their likes.

Handicrafts stalls at railway stations

Should handicraft stalls be there at railway station platforms? Will it bring more sale and more revenue for the artisans/sellers?

Views of handicraft artisans cum women entrepreneurs

According to a handicraft artisan cum women entrepreneur belonging to a self help group making traditional paintings, paintings should reach one's own country and foreign countries, and traditional paintings should become famous. Definitely, it is preferable to have a spot at railway station to sell the paintings because there will be increase in earnings.The space should be provided free of cost. People who are interested in paintings normally buy but for others they just browse and move on. How much money we spend normally we want to double the profit. So if we spend the money but we get double profit then it is worth spending. Traditional painting stalls at railway station is very much desired.

According to another handicraft artisan mainly dealing in hand loom clothes, they exhibit their handloom items in many places. Their own house is their shop, where they accept cash as well as installments to sell their products. In Railway they are interested,but time will need to be spent which would be difficult. The sale would be more or not would depend on the people. If the train is late then those people will come to the spot of handicraft stall but while purchasing handloom items people would prefer to buy from shops as they can visit many shops and compare, can  keep cash memos and can also exchange the material and these are the benefits of buying from shops for handloom products. There may be other type of passengers also who may have come to that particular place for 4-5 days so they may immediately not be interested to visit the handicraft stall and when they will get the time they may come and see but yes definitely sale may increase. People need food at railway station so they immediately buy it so food needs are met at that time itself but it cannot be said the same for handicraft items at railway station because handicrafts items depend on culture of the place so need is an important factor and the sale may depend on the needs of people. But by selling handicrafts at railway stations, the products and the organizations will get advertisement. For small handicraft items it is a good idea.

According to another handicraft artisan cum women entrepreneur making jute products, basically foot fall is required for a handicraft seller, which may increase but there should be proper preparation to have a handicraft stall at railway stations. There should be safe zone to sell the products at railway stations like security, lights, CCTV camera. Handicrafts are valuable items, it is hand work and the items are prepared with lot of hard work. Handicraft stalls at railway station platform should be there.

According to another handicraft artisan cum women entrepreneur, to maintain the stall, man power would be required so where will that manpower come from? What would be the terms of payment meaning it will be sold at fixed rate or at MRP. Handicraft stalls at railway stations could provide advertisement/marketing opportunities for the products. Handicraft stalls should be there at railway stations.

According to another handicraft artisan cum women entrepreneur making cloth dresses, handicraft stalls should be there at railway stations, because then public will get all sorts of convenience at railway stations like even ready made hand crafted clothes which they may have needed and can buy it from railway stations.

According to another handicraft artisan cum women entrepreneur,  if passengers have to give gifts and have not been able to purchase it then even at railway stations they can buy the gifts. Handicraft stall is preferable at railway stations.

According to few other handicraft artisans, this will bring good advertisement for the handicraft organization and their products all over India.

 View of a Food stall owner at railway station

According to a food stall owner at railway platform, only rich people can put stalls at railway stations or railway platforms. One has to deposit security money in several lakhs with the railways, if it is division then more money has to be deposited and if it is small station less money needs to be deposited as security but it is in lakhs, then there is hiring cost for the space which is approximately Rs 1500/- daily and the electricity cost is very high which is approximately Rs 9 per unit. So the total monthly expenditure is about Rs 48, 000/- but the sale is also there.

According to railway, there are different sort of public traveling every day so market should increase but one technical point needs to be taken into consideration that the price at platform may increase because one will have to hire the space, electricity cost would be there and all this would reflect on price of the handicraft item so the handicraft seller will have to concentrate on price. Senior divisional commercial manager allots the space which happens through tender. Since it is development work the department of handicrafts should request railway to give the space at subsidized cost. Security of handicraft items will be there as there are CCTV cameras and rail GRPS. Because of these handicraft stalls at platforms there will be no difficulty in the operation of railways. There is one handicraft counter at Howrah Railway station.

Handicraft development and marketing organizations can look into this. 

Leave your comments and share #Handicraftsstallsatrailwaystations.

Role of Artificial Intelligence

Search Engines are trying to give best search result landing pages that the user is looking for. Search Engines can also look into this aspect discussed below while giving the best result pages if that is possible.

If a person has done good work the teacher appreciates the work and can understand how different the particular student is and award him/her by differentiating his/her work from other students. Every other student comes to know that this particular student has done outstanding work different from them. There is a satisfaction of achievement for that student. So a question crops up: What does the Search Engine mean when a Search Engine says, it is the best result page. A search Engine has not studied all these many subjects or done a masters or Phd in that particular subject or all subjects. Then can search engines differentiate between all the posts on the web and determine the best posts although it has a different way to come up with the search results? If there is outstanding work on web but not from someone very renowned then can search engine know that it is the best work? Can it really give the result for the best work in that particular subject? Although everybody is going to a search engine website to get their questions answered  is it really the best answer or then how relevant a Search Engine is? Or a Search Engine does not have to worry on this account. There may be very useful, relevant information from someone not known that may benefit the user. Can search engines decide that it is the best post?


According to an User - a research scholar in social media marketing with reputed Business School, PhD is more specific, here research gap is studied. MBA is more implementation in real world. With Google Search Engine, personalization, opinion mining, sentiment analytics in social media, quality parameters, weighted algorithms having different weights, context search, build your profile etc are taken into consideration. We cannot expect a Search Engine to be technically doing PhD or MSc in a particular subject. Page ranking is one of google algorithm and it is one search engine website that even today has weightage. It is the way Search Engine works.

#RoleOfAI

Inviting users to discuss on this aspect of search engines. Users can comment through comment box.

Quote of an entrepreneur

"ENTREPRENEUR'S INTELLIGENCE MAY SUBSTITUTE INEXPERIENCE OR BUSINESS SKILLS IN BUSINESS. EXPERIENCE MAKES THEM MORE PERFECT".  

The entrepreneur is highly motivated, passionate and honest about his/her business but the world he/she is dealing with may/may not be as honest as him or her. When an entrepreneur has decided to set up his/her industry he/she is new to his/her job. He/She may/may not have the business skills as there is no one in his/her family in a business line. He/She has the project proposal in place and wants to go accordingly but it may happen that some of the things that he/she had decided may change or may need to be changed for the betterment of his/her business. At this time, although he/she needs guidance, but the entrepreneur may/may not be sure of following and may sometimes also regret some of his/her decisions that he/she followed which may also destroy the entrepreneurs dreams.

According to few micro traders, they had no experience and the money they were investing was very important for them to yield returns in their business. It was their intelligence in their business that helped them continue in their business as previously they had no experience but gradually they gained experience in their business and with experience their sustainability increased. All of them said intelligence really matters even for small business and with experience they are making profits.

Inviting entrepreneurs, traders, businessmen to comment on this #IntelligenceFORBUsinessSkills.

How to bring traffic

It is the worry of every Google AdSense publishers, entrepreneurs and small businesses how to bring traffic to their websites. Google AdSense Publishers, entrepreneurs, and small businesses can try out these tips to see whether traffic really increases or not for their websites, although it may not be significant increase but yes traffic may increase more than the previous method that have been used.

1. If you do not have your account linked to Google Plus, still you can write in Google plus without disclosing the website also. Use hashtag phrases in your posts that is in your website posts. Now you can choose from Free Google Keyword Tool some relevant keywords for your posts. There are many keywords so choose the best ones and many keywords for your Google plus platform for a single post that is relevant to your topic of the post. Write that keyword first and next you can write about where to visit by giving your hashtag phrases used in the posts and lastly write about your title of the post. Use as many as you like keywords selected from the Google Free Keyword Tool and keep posting in your Google Plus. You may use many such keywords and the method explained in a single day also.

2. If you have other social media sites available you can discuss the same thing there stating those hashtag phrases there and this may really help in increasing your traffic.

#SEOHowtobringtraffic
Google AdSense Publishers, small businesses and entrepreneurs can really bring traffic in this way although not significant increase but yes small increase you may see.

Google AdSense Publishers, small businesses and entrepreneurs can leave their comments here or share this with other Google AdSense Publishers, entrepreneurs and small businesses. 

A new way to search by search engines

There can be a new way to search by search engines to help entrepreneurs and businesses. It could be a service by Search Engines to meet the marketing goals of entrepreneurs/businesses. It can be sort of customer coming to search engine website for buying the products and the demand would appear on search engine website belonging to sellers.There is compelling needs for many small businesses to get customers.

A new way to search by search engines #NewSeaRCHEngiNES

If search engines can create a new way to search that is Search By Customers Demand/Wants, And Their Contact Info then it can help many businesses/entrepreneurs in getting customers easily and help in their growth. A customer can come to the search engine, which is the search engine for making demand and the customer makes its demands there and write his/her contact info in that search engine website and then if this customer's demands and contact info which can be shown or cut and pasted on top of all search engines results pages (SERP) of all sellers website then this can be seen by all the businesses and entrepreneurs on the web and they can start the business negotiations any moment directly. The customer will have many a buyers to choose from. This would bring businesses for entrepreneurs and business houses by them contacting the customers themselves directly and can meet the immediate demands of their customers.

Entrepreneurs/businesses leave your comments on how useful do you think this search engine would be for your business?

1 Best SME Awareness [Quick tip] Now for You

Pollution awareness among entrepreneurs

Industries have got equipment for minimizing the pollution level. Regarding water and solid wastes many industries have got recycle plants and for water pollution many industries have got treatment plant. Small and medium industries lacks in this. There are pollution controlling machines. What pollution equipment should be there in an industry and if it is there or not it is the duty of government authorities to check it. Sometimes pollution authorities is installing pollution controlling machines but those machines are lying idle in an industry.

When an entrepreneur is going for an industry, pollution controlling equipment should be a part of the project cost. Pollution control machines involves capital investment, it will be difficult for small industries to purchase them, so the major role is of the government. Clean cut guidelines are there in the book of Green Tribunal and MOEF.

There should be awareness of the entrepreneurs and what they should do to give to the society. For air pollution, one can start with least costing machine. Pollution is one way of bringing various diseases for the society but one cannot stop industrialization. So one should do it in sync with the development of society so that vibrant society should be there. Industries should take care that I am not passing adverse to the society by checking pollution. Develop the infra structure where the industry is sitting like there should be algae plants etc.

Goal setting for SME loan

 You have to see these things:

1. Product viability
2. Market feasibility means market acceptance of the product
3. Loan repayment

For marketing the product you have to outreach the people and for branding, if the product is of good quality and giving satisfactory/good services then automatically the brand is made.

Handicraft exhibition marketing - a guerilla marketing technique

Some of the handicraft companies and hand made products companies are using exhibitions only to market their products. They are not having any showroom to showcase their products. So they have chosen to display their products during exhibitions by participating in the various exhibitions from time to time, a guerilla marketing technique to market their products. They contact the different exhibition organizers from time to time to be aware of all the exhibitions that are coming up so that they could just book the space to display their products during exhibitions and earn from the sale of their handicraft or handmade products. When they book the space, they do not have to pay at that time to the organizer. They have to pay later so they have the chance to sell their products and pay the organizers their stall rents. There is no advance payment. That is why they prefer this kind of marketing their products. These exhibitions are coming up 12 months in a year and they have lot of scope to sell their products. #handicraftexhibitionAGuerillaMarketing

According to a handicraft exhibitor, the organizers usually give a space that is outside of the main exhibition space and the space allotted also is less expensive. The handicraft exhibitor takes the space for the amount as prescribed by the organizer and it is his responsibility to pay the rent of the space and the exhibitor mainly depends on the sale of their products in the exhibition to repay to the organizer. It is not true with all the handicraft or hand made exhibitors participating in the exhibition but mostly it is the case. If the sale is made then the handicraft and hand made products exhibitor is able to pay otherwise they undergo heavy loss. But still they prefer this way of marketing their products because most of the time they make lots of profits and prefer to do their marketing in this way. Their concern is that the organizers should understand their difficulties of this type and excuse their payments of the stall of at least 50% if they have not made any sale. The organizers should support them in this way. Many of the exhibitors said it is a kind of gambling but still they will continue with this kind of marketing.

According to another exhibitor, they make the booking of a stall depending upon the location of the exhibition. Location is important in this kind of marketing. If the stall is on the outside then the organizers should give the facilities like full carpet area, car parking should be not near to their stalls because due to dust created by cars may make their products look dirty and the organizers should look into how to protect their products during rain. There should be fan inside their stalls. Security should also be given to them as well. As the organizers charge less for their stalls sometimes the exhibitors have to go through without all these amenities. Although the organizers do not take an advance from them but the exhibitors have to pay for the transportation of their goods to the exhibition stall and also to take back the unsold goods to their homes and pay the stall rent. These expenditure is met by the exhibitors.

According to another exhibitor, in government exhibitions, stall rent is free and there are all the facilities available with the stall. Many of the exhibitors are selling their products only through exhibitions and they also give their products to whole sellers.

According to another exhibitor, the date and time of the exhibition is very important. People come to stalls during evening hours, on government holidays, etc so the organizers should keep this in mind for such exhibitions. Sometimes if we make sale also then the money goes away in giving the stall rent. So organizers should support in some ways to such small exhibitors of giving some rebate in stall rent. In business there is up and down but still one should participate in exhibitions. 

According to another exhibitor, sometimes only some commissions have to be paid to the organizers and also that depends on the sale of the products. If the sale is there the commission needs to be paid and if there is no sale then there is no commission needs to be paid. This is very good marketing method and should be encouraged.

According to another exhibitor with snacks as their products - They take stall inside the main exhibition hall. They are not there to sell the products but rather to promote their brands through distributing leaflets. When the product comes first to the market, many are not aware of the brand and the product but after participating in the exhibitions, the entire city comes to know about the company and their products, branding mileage is there in exhibition, company is coming under direct contact with the customers, inquiry is generated and deals are made.

Value addition to fishery business

The value addition scope is not there in Fishery business in Ranchi/Jharkhand. It was tried in few hotels but that was not very successful. There is local fish but local fish is in dead condition. Andhra Pradesh fish size is good and so there is demand for it in parties. Fishes are transported in vehicles loaded with water.

Breeding of Pungacious fish was first done in Jharkhand of India. The Fishery department of Jharkhand can meet 50 kg or even 2 quintals of the order for Pungacious fish today. It is a special species. In Odisha, there is no demand for Pungacious fish. In Bihar, there is high demand for Pungacious fish. There is competition of Pungacious fish in West Bengal. In Howrah, there is fish market. But the traders have their own syndication. They allow fish from other states but only on their terms which the farmers of Jharkhand  do not like and cannot compete with their terms and conditions.

In Jharkhand in one lorry, 150-200 or 300 kg fish can be transported. There is Cage culture fisheries in Jharkhand. There was production of Monosex Tilapia but the farmers are not showing keen interest because their business growth is not at par with the Pungacious fishes.

The main hurdle in Fishery business are:

• One cannot change the taste of people
• If the husband and wife both go to office and when there is fast life and it is difficult to handle making fish and washing fish then only value added fish would be in demand.

There are two types of market of fish:

• Fish ready to serve
• Fish ready to cook

There is a place in Jharkhand, where privately rice and fish curry is being sold near court during lunch hour. There is one bowl of rice and two pieces of fish in fish curry.

According to a Senior Officer in Fishery organization, Jharkhand and Bihar can be developed. The Fishery Department is going to open a restaurant in future with fish as the prime dish. Small scope may increase in this kind of value added fishery business. Ladies can enter by cooking and ready to serve. There are lots of problems because of Government rules like health management programme etc. Frozen Shrimps are being exported.There can be promotion by taking a fish plus eggs plus chicken stall in railway stations. It is complete protein food. Passengers may like this in railway stations who have been traveling for 24 hours in train because it is very spicy food and energizing food. Pungacious fish is boneless fish. It has a particular smell and taste. As it is intra muscular skeleton fish, it is best for boys who do not like to take out the bones in fish. Pungacious fish food is for ready to serve purpose. Pungacious species seeds are coming from Vietnam. In one cage there is 3-4 tons of Pungacious species fish and take 1&1/2 years to grow. Approximately 27,000 Cages have been floated. Unless and until, 40,000-50,000 annual production will not take place, no industry can come into this business but small farmers business can happen by producing 5 tons to 10 tons fish daily. If UNICEF through WHO does some experiment to make a drink because the fish flesh is very soft, then the non-vegetarian children will be very much benefited because it will be a very nutritious drink. It can be a tool to remove anemia. It is easily digestible protein and good quality protein. It has a very low percentage of cholesterol. It will be very advantageous for heart patients. There will be value addition #valueadditiontofisherybusiness. Cage production of Pungacious species of fish is taking place in Jharkhand which is first in India and presently on top.

Fishery business scope

If fish farming is taken up commercially by entrepreneurs, then there will be poverty reduction #fishfarmingforpovertyreduction.

In Jharkhand, the ponds have become polluted by Fly Ash near Patratu Dam and in the fields where pesticides are given and as that water in the fields comes to ponds, the growth of fish is affected. There is no breeding because fishes are breeding in fields etc so pesticides are adversely affecting the growth of fishes.

There is very good business scope in fisheries. There is requirement of 1,40,000 ton fish in all Jharkhand because 93% of people of Jharkhand eat fish. Production is only 1.06 lakh ton. Balance is imported from Andhra Pradesh. If somebody starts commercial fish farming, then he can earn a lot of money. There will be business growth. Capital investment is required. Fisheries can be done by  those people who have got money to invest but since people are investing in some other industry/business they are not investing in fishery. If the investment is made in fishery, then the production will increase. Within Pradhan Mantri Mudra Yojana, now loans will be made available to people for Rs 50,000/- to Rs 1 lakh. When the loan will be applied for by the person, the project will be thoroughly reviewed. Bank Credit is there in Andhra Pradesh  but there is no bank credit in Jharkhand and Bihar that is why this sector has not grown. Neither fish farmer wants to take the loan nor bank wants to give the loan. 600 crore is going to  Andhra Pradesh, as fish is coming from there and 100 crore is going to West Bengal in the form of seed. So there is lot of business scope in this.

According to a fisherman, he started his business without taking loan and he did not want to take the loan for his fish business. He wanted a big place to sell the variety of fishes so that people need not go to another corner to buy a different variety of fish. His place should be that one stop centre.


According to another fisherman, he had difficulty of selling the fishes in the same market and found it a very hard work of maintaining the fishes like freezing the fishes etc. He was undergoing loss and so he was not interested to go for loan.



 

Stock/share market for micro and small entrepreneurs/businesses

There can be micro and small businesses/entrepreneurs issuing shares to the public under a different machanism that is the company not being listed with SEBI but with a different government organization to issue shares to the public for the smooth running of their businesses or industries.

There are various types of companies like:

1. Private Limited Company having share capital
2. Public Limited Company having share capital
3. One Person Company having share capital

In One Person Company there is only one person  and there is a nominee. In Private Limited Company, there are minimum two persons.

In One Person Company the minimum investment of Rs 1 lakh (paid up capital) has to be there and similarly in Private Limited Company the minimum investment of Rs1 lakh (paid up capital) has to be there.

Both  One Person Company and Private Limited Company can issue shares to their relatives, family and friends. Public Limited Company are listed with SEBI and can issue shares to the public.

According to a financial institution, when the business is of 100 crores then one should come in share market capital because in these many years  he/she has established himself/herself but since a micro and a small entrepreneur/business man also gives employment to 3-5 persons like he keeps a sales man, a person to collect the money from the market etc and there are many families that are benefiting from a micro or small business/entrepreneurs, at some point when the business has established itself then instead of waiting for the company to become a 100 crore company, the micro and small company can be listed under different government body than listed instead of SEBI to come into share market capital. It is a viable concept that can be looked into by the Government.

According to a small scale entrepreneur, the small scale company should also have the possibility to issue shares to the public and that when the company is establishing itself not when the company has established itself. This should be there.

According to a micro businessman, firstly, it depend on the shopkeeper, whether he wants to come in stock exchange or not. But this (stock/share market) should be there. Everybody should get a chance to collect money from the market. Small business owner may become big business owner. The Government should make such rule. There will be hard work in selling even small share. Expenditure is involved and even selling small share it will require expenditure but it will be small.  All this will happen with faith. First the business should operate and establish faith in the market.

According to another micro businessman, there is advantage in this. All work will be done in systematic way. There will be customer satisfaction. There will be a chance to grow. This (stock/share market) should be there.

Micro/small businesses/entrepreneurs can comment: #microsmallentrepreneursinsharemarket #facebookentrepreneursinsharemarket #linkedinentrepreneursinsharemarket should there be a such a mechanism so that micro/small businesses entrepreneurs company issue shares to the public for the growth of their businesses? Please comment through the comment box.

Users survey 2016

Here are few survey questions. Users please take this survey.

1. Do you like the website  content?

a) Yes
b) No
c) Little

2. Your background?

a) An entrepreneur
b) A small businessman
c) A volunteer
d) A school/ school student
e) A Government employee
f) Others

3) Do you find the website content unique?

a) Yes
b) No
c) Somewhat unique
d) A mix

4) Does the website give you practical guidance on entrepreneurship and marketing tools?

a) Yes
b) To some extent
c) No
d) Need improvements

5) Do you think the website contents/solutions can help in bringing the self employment for the unemployed?

a) Yes
b) No

6. Are micro business suggestions given on the website helpful?

a) Yes
b) No

7. Do Government organizations, UN organizations, NGOs should work on the solutions/financial solutions provided here?

a) The suggestions are relevant and so Yes
b) The suggestions are not relevant

8. Would you like to share the contents on social media?

a) Yes
b) No

9. How will you help others through this website contents?

10. Will you recommend this website or website contents?

a) Yes
b) No

11. Can you suggest more ideas or topics that should be written and continued with?

a) Yes
b) No

#usersurveyquestionsanswers #userssurvey2016 #forfacebookuserssurveyquestions #forlinkedinuserssurveyquestions #fortwitteruserssurveyquestions Users can take the full survey or answer as many questions you like through the comment box Or simply you can suggest ways to improve the website contents.

School entrepreneurship resource centre

School entrepreneurship resource centre  will help schools (Government schools, private schools and municipality schools) and school students to get the information on entrepreneurs and entrepreneurship from the following blog posts:

1. Youth entrepreneurship opportunities will give the various places where school/school students can get the information on who are entrepreneurs and how to start and run an enterprise. To see the information Schools and school students can go to blog post Youth entrepreneurship opportunities.

2. Factory requirements will guide about the requirements that needs to be ensured by an entrepreneur for the success of his/her enterprise. School/school students to know more can go to blog post Factory requirements.

3. banks entrepreneurs will give information on various bank loans available. School/school students to know more can go to blog post banks entrepreneurs. 

4. Youth entrepreneurship questionnaire - School students can fill this questionnaire to judge themselves how fit they are for their entrepreneurial journey. They can then read about the entrepreneurship qualities. School/school students to know more can go to blog posts Youth entrepreneurship questionnaire and Entrepreneur quality.

5. Company name gives information about how an entrepreneur/business man can have a name for his company that is only given to his company all over India. School/school students to know more can go to blog post Company name.

6. Copyright  for business gives information about how entrepreneurs can protect their ideas from being stolen. School/school students to know more can go to blog post Copyright for business. 

7. Entrepreneur notebook will guide on the information that should be there in the entrepreneurs notebook. School/school students to know more can go to blog post Entrepreneur notebook.

8. Trading skills give information on how urban poor can start their trade/business. School/school students to know more can go to blog post Trading skills.

9. Handicraft is a micro small medium enterprise. School/school students to learn more about handicrafts and the business opportunities can go to blog post Handicraft event - handicraft help centre from July 2016 onwards.

10. High school entrepreneurship gives information on how schools can encourage entrepreneurship in schools. Schools to know more can go to blog post High school entrepreneurship.

#Schoolandentrepreneurs. This School entrepreneurship resource centre which is for government schools, private schools and municipality schools will provide necessary information on entrepreneurship for schools and school students.

Company name

 How one can have a unique name for their company or business or enterprise all over India?

An entrepreneur or a businessman when chooses a name for a company if he/she wants that his/her company name should be unique and different from others then he or she should apply with the office of the Registrar of Companies to get a unique name that is a name only for his/her company and not with the District Industries Centre only.

When one forms a company then if the entrepreneur/businessman is interested to have a particular name for their company with no company having that name all over India then he/she can apply for that with the Registrar of Companies. It is only through this that a company can be allowed a particular name. What happens is that this office before allowing for that company name will check the name to find out whether it exists with any other company or not all over India. If there are other companies with similar names or a company with that particular name then the entrepreneur/businessman who has applied for that company name can not be allowed for that name of the company. But if there is no company with that name and the name can be allowed to that company then also the office cannot allow for that name before checking with the trademark office. The office will check with the trademark office whether there is a trademark in that name or not. If there exists a company with a trademark for that name then also the entrepreneur/businessman cannot be allowed to have that particular name. Similarly, if an entrepreneur/businessman approaches for a trademark for his company the trademark office will check whether a company exists in that name or not. If it exists then the trademark is not allowed to that company. Sometimes even internationally for some companies, if a company name exists then also the entrepreneur/businessman cannot be allowed to have that particular name.

So when an entrepreneur/businessman has taken registration of the company name with the Registrar of Companies, then all over India there will be only one company with that name. But when one has taken registration for their enterprise with District Industries Centre only then there can be several companies in that name. So when one wants to have a particular name for their company and wants that their company name should be only with their company all over India then one must apply for the company name with the Registrar of Companies.

Mutual Fund SIP

Mutual Fund is a pool of money, collected together from many persons/investors and is put in a fund. Mutual Fund is a collective investment scheme.  For investors there are long term schemes and short term schemes.When investment is in long term scheme the risk reduces but in short term schemes, the investment should be in such short schemes where there will be good returns. Mutual Fund in itself is a balance product. There is a mix of equity and debt in Mutual Fund so the risk reduces to a great extent. When investment is only in equity fund then risk increases. Mutual Fund is a pool of investment scheme. There are various schemes and for each scheme there are separate Fund Managers.  The Fund Managers make a Portfolio of companies that is there are various companies in the Portfolio where the Fund Manager will invest the investor's money in different percentage and also the percentage of return is different in case of different companies.

Every individual may have any of these three goals:

1. Child Future
2. Retirement
3. Wealth Creation

As per the individual's needs/interests schemes are decided for them and accordingly the Fund Manager of that respective scheme will invest the money wisely in different companies. SEBI and AMFI makes the guidelines for Mutual Fund investment that is, not more than a particular percentage one can invest in one company.

38 companies are working in Mutual Fund. In Sensex (Bombay Stock Exchange) top 30 companies index is there. In NIFTY (National Stock Exchange) top 50 companies index is there.  With the Sensex up and down it means that it gives the average performance of these 30 companies. Similarly with NIFTY up and down that means it gives the average performance of these top 50 companies.

There is open-ended and close-ended investment in Mutual Fund. In open-ended investment the investor can enter and exit according to his/her wishes but in close-ended investment in Mutual Fund the investor can enter but exit only as already decided. Open-ended investment is better than close-ended investment in Mutual Fund.

There are two ways to invest in Mutual Fund and they are:
1. Lump sum investment
2. Investment through SIP. SIP is Systematic Investment Plan which is monthly mode of investment where NAV is declared.

Types of Mutual Fund is mainly

1. Equity Fund
2. Balance Fund
3. Hybrid Fund.

In terms of risk, in Equity Fund there is high risk but also high gain.
In Balance Fund there is moderate risk.
In Hybrid Fund which is also called Debt Fund, there is low risk. Debt Fund is equal to a Fixed Deposit. When you are investing in Hybrid Fund, some investment is made in Debt Fund and some investment is made in Equity Fund.One should invest in Hybrid Fund through SIP and it is advisable to invest for 3-5 years. One may get 7% - 9% return on Debt Fund and near about 12% return on Equity Fund. So one may get a total of 19% return on their investment in Hybrid Mutual Fund.

Paper Trading

Paper Trading concept is a very good practice platform for starters those who want to make stock market exchange their business.Now what happens in Paper Trading? There are few online Paper Trading sites where one can sit and learn the tricks of doing this business. It is a place where you invest but not in  actual money but in paper money. You can choose as many companies you want to invest in, see how your investment is doing for each company, where there is loss and where there is profit. That is you are learning which company shares to buy and which company shares not to buy. The Paper Trading environment is same as if you are really investing in real life in the companies of your choice. In this concept of Paper Trading there is no risk of loosing any of your real money and you also become wiser about many companies. This will instill confidence when you get into this business because now you know and can select the companies where you can see your money grow. One may need a Demat Account to really start this stock market exchange business. Demat Account can be opened in  your own bank but you need to have Pan Card. Pan Card is a must to apply to get a Demat Account. You can open a Demat Account with Rs 500/- only.

#TOPTWOCOMPANIES TO INVEST IN ARE YES BANK AND ONGC LTD:

The two companies that have shown no loss when invested in (Paper Trading) since last three weeks are Yes Bank and ONGC Ltd.  HCL Technology, Tata Motors, Tata Steel, RIL, IOC and Maruti Suzuki shares are sometimes going up and sometimes going down. IndusInd Bank and Deccan Gold shares since past three weeks have shown only loss.

Bringing solutions to entrepreneurs needs!

Someone if works to  bring the solutions to entrepreneur's needs, then entrepreneurs may take the risks safely!

What happens when two entrepreneurs meet:

Nandini met Kritika. Nandini is already a woman entrepreneur. Kritika wants help in becoming a woman entrepreneur. Nandini could see the big dreams in Kritika's eyes. She could see all the qualities of an entrepreneur in Kritika. She wants to help Kritika and takes her through the entrepreneurs journey of what might come up on the way and if these are  looked into prior to begin her entrepreneurial journey then she may have more chances to succeed in her entrepreneurial journey!

 Nandini says to Kritika, Money is very important for a business to succeed. If due to any reasons, the entrepreneur is not able to pay the installments to the financial institution then the loan interest accumulates and there will be pressure on the entrepreneur. Although the financial institution support the entrepreneur but because of non-repayment of loan the interest amount keeps increasing and there is lot of burden on entrepreneur and the entrepreneur may also be not considered for another loan. The entrepreneur's industry may be declared as sick industry. Kritika,so it is the first time production, marketing and money that matters in making of an entrepreneur. So if the government, United Nations Organizations, organizations working for the support of entrepreneurs  work to achieve the financial insurance to help support the entrepreneurs through form of subsidy or financial incentives that is disbursed in the first one - two years during the implementation period to help the genuine entrepreneurs then there may be more successful entrepreneurs on the road to success. Kritika if you want you can read the details in the blog post titled: How entrepreneurs control risk as there is detailed information there.

Secondly, to get a loan is very important for an entrepreneur. If the entrepreneur keeps visiting the financial institutions and is being turned down by financial institutions saying the project is not viable even for genuine cases then it may become hard for the entrepreneurs to fulfill their dreams. According to a financial institution, it may happen because the financial institution's officers money may be deducted by their management for non-performing assets and so the money lending officers do not want to take the risks. So if this internal system procedure is reduced from the management or changes then the financial institutions officials may come forward in lending money to more entrepreneurs. Kritika you can read the details about what a financial institution has to say on this and on the remedies on the blog post titled: UN Sustainable Development Goals.

Thirdly, if there is an entrepreneurs marketplace in every district for the entrepreneurs to sell the products like an ordinary Bazaar, it may help all small scale entrepreneurs in buying and selling the goods easily and this may also help in companies making their brands!

So Kritika if these solutions are provided for entrepreneurs, then you may also benefit in this manner by becoming more successful entrepreneur.

If United Nations Organizations, Government and organizations working for the support of entrepreneurs look into these three essential needs of an entrepreneur, then the road to success may be easily achieved by the entrepreneurs! #entrepreneurneedssolutions.